| MyTopo.com Sponsors SPQ Adventure Race
RED LODGE, MT -- If you plan to tune in Sunday, January 23 from 4:00
p.m. -6:00 p.m. EST on CBS, immediately prior to the NFL divisional playoff
game, for the television broadcast of the grueling and world renowned Subaru
Primal Quest (SPQ) adventure race, you have a unique opportunity…to download
or view a free PDF map set of the course.
MyTopo.com, the company that provided the land navigation maps for the
race, is inviting all television viewers to visit www.mytopo.com
to download or view the actual maps used by the racers. The maps are available
through the end of January.
"Our hope is that taking a look at the topography maps of the course
will help the television viewer put what they see on their tv screens into
context and give them the same respect and appreciation we have for the
sport of adventure racing and its athletes" said Tom Kohley, vice president
of MyTopo.com. "Adventure racing is unbelievable … these athletes cover
miles and miles of incredibly rugged terrain in four, short, sleep-deprived
days."
MyTopo.com's unique custom mapping capability allowed it to provide
each of the four athletes from all 57 competing teams with a set of only
three waterproof maps to carry. "Without MyTopo.com, each team would have
had to carry more than 30 traditional United States Geological Survey (USGS)
quad maps to cover the course," said Dan Barger, Subaru Primal Quest Race
Director.
Adventure racing has been called "the fastest-growing outdoor sport
in the country" by Outside Magazine. A critical and often-overlooked component
of successful adventure racing is navigation. The competitors are required
to navigate to a series of "checkpoints" using only a map and compass.
MyTopo.com has supplied maps for many of the top adventure races in
the nation, including the New Balance Beast of the East, United States
Adventure Racing Association (USARA) Adventure Race National Championship,
New York Adventure Racing Association (NYARA) Longest Day Adventure Race,
Planet Adventure 30 Hour Challenge, Rattlesnake Racing Sidewinder Challenge,
and Kentucky Adventure Race Weekend and others.
MyTopo.com specializes in providing navigation-ready, custom-centered,
waterproof topo maps and aerial photos for hunters, backpackers, land owners
and professionals. Customers can order their map online at www.mytopo.com,
and MyTopo.com prints and ships within 24 hours for quick delivery to the
customer's mailbox. The maps range in price from $9.95 to $49.95, depending
on size. MyTopo.com was recently named "Top Ten Coolest Product of 2004"
by Stephen Regenold, outdoor gear junkie and syndicated columnist.
MyTopo.com is owned by AO Hunt, LLC and is based in Red Lodge, MT. The
company also owns an award-winning subscription-based website, www.MapCard.com,
Backpacker Magazine Editors' Choice for Best New Product of 2003. For more
information, visit www.mytopo.com, www.mapcard.com, or call 877-587-9004.
For more information visit the MyTopo
web site or call 1-877-587-9004. |